Meet Thomas Ford: The Strategic Advisor Helping Nudge Scale Smarter

With more than 20 years’ experience designing and delivering AI-led solutions for enterprise and government, Thomas Ford brings a level of clarity and calm that’s rare in startup life. He’s led major digital transformation projects, built high-performing teams, and consistently driven operational excellence in fast-paced, data-driven environments.

At Nudge, Thomas serves as a trusted advisor—helping us build smarter, scale faster, and stay focused on what matters most. His expertise spans operational strategy, team leadership, performance optimisation, and AI implementation. That means he’s not just offering guidance—he’s helping us align people, systems, and processes so we can grow with precision.

Thomas has a unique ability to cut through complexity and offer solutions that are both strategic and immediately actionable. His track record includes streamlining operations, increasing efficiency, and driving sustained growth across multiple industries.

We’re building a platform that simplifies e-commerce decision-making—and with Thomas’ insight, we’re doing it with more clarity and confidence than ever.

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