Meet Saradha Sethuraman: The Strategic Brain Powering Product at Nudge
At Nudge, we believe the best products aren’t just built from the inside—they’re sharpened by outside expertise that challenges, questions, and elevates every decision.
That’s where Saradha Sethuraman comes in.
With over 15 years of experience at Bain & Company, Omnicom Media Group, and Colgate-Palmolive, Saradha has led strategic growth initiatives across e-commerce, retail media, marketing strategy, and digital analytics. She’s partnered with leading brands and private equity firms to design and implement solutions that drive measurable results.
But at Nudge, she’s not just another name on the roster. Saradha serves as a sounding board and expert advisor, bringing an outside-in perspective that challenges our thinking and sharpens our execution. Her guidance ensures every insight Nudge delivers is not only accurate—but truly actionable for founders.
Beyond the boardroom, Saradha stays inspired through her love of learning and travel.
📚 Favourite business books: The Choice Factory by Richard Shotton & Think Again by Adam Grant
✈️ Dream destination: India—her home, her heart, and her inspiration.
With Saradha’s perspective and expertise guiding us, we’re building a platform that does more than surface data—it helps founders make decisions that move the needle.
That’s where Saradha Sethuraman comes in.
With over 15 years of experience at Bain & Company, Omnicom Media Group, and Colgate-Palmolive, Saradha has led strategic growth initiatives across e-commerce, retail media, marketing strategy, and digital analytics. She’s partnered with leading brands and private equity firms to design and implement solutions that drive measurable results.
But at Nudge, she’s not just another name on the roster. Saradha serves as a sounding board and expert advisor, bringing an outside-in perspective that challenges our thinking and sharpens our execution. Her guidance ensures every insight Nudge delivers is not only accurate—but truly actionable for founders.
Beyond the boardroom, Saradha stays inspired through her love of learning and travel.
📚 Favourite business books: The Choice Factory by Richard Shotton & Think Again by Adam Grant
✈️ Dream destination: India—her home, her heart, and her inspiration.
With Saradha’s perspective and expertise guiding us, we’re building a platform that does more than surface data—it helps founders make decisions that move the needle.